GBH enriches people's lives through programs and services that educate, inspire, and entertain, fostering citizenship and culture, the joy of learning, and the power of diverse perspectives.
Digital Services provides in-house digital support across WGBH, including national production units, children’s productions, local radio and news, education, membership, and other foundation departments. We work on a wide variety of projects; at any given time our team can be found designing and building interactive games for kids, websites for popular PBS shows, audio and video players, media-rich archives, newsletters, and much more.
We are seeking a Product Manager to join our Local team. Reporting to the Senior Director of Digital Product, the Product Manager will be responsible for managing the roadmap for our local digital properties - most notably the gbh.org website. The Product Manager will deliver solutions of value to our local NPR audience, our station members and event attendees, our local PBS fans, and our internal business units. Our ideal candidate understands digital media creation and consumption across mobile and web channels.
WHO YOU ARE
You are a champion for the user.
You love discovering and test driving new digital tools and platforms.
You thrive in cross-functional, dynamic team environments.
You are a great listener and critical thinker.
You love data and uncovering the stories it tells (whether they support your assumptions or not!).
You are passionate about news media and digital storytelling.
Partner with stakeholders across marketing, newsroom editorial, sponsorship, events, membership and IT to identify product opportunities in support of our business goals.
Build and maintain product roadmaps.
Establish project KPIs and success targets, regularly reporting on progress post-launch.
Work with data analysts and UX designers to understand user behavior and clearly communicate insights and recommendations to stakeholders.
Define requirements for new tools, site features and enhancements.
Work closely with project managers to prioritize site work and communicate status to appropriate stakeholders.
Understand and advocate for producer workflows.
Mange third party relationships.
Conduct competitive analysis and product research in order to stay abreast of the media landscape.
Evaluate new digital product opportunities from business, user, and technical perspectives.
Demonstrated ability to work cross-functionally with engineering, design, and project management counterparts.
Excellent critical thinking and problem-solving skills.
Superb verbal and written communication skills with a demonstrated experience engaging and influencing senior executives.
Demonstrated ability to understand and discuss technical concepts, manage tradeoffs and evaluate opportunistic new ideas with internal and external partners.
Strong analytical skills; ability to use hard data and metrics to back up assumptions, recommendations, and drive actions.
Ability to quickly understand and operate comfortably within complex ecosystems.
Ability to move between the strategic and tactical with ease.
EDUCATION AND EXPERIENCE
Bachelor’s degree or equivalent work experience required. 4+ years newsroom or media company experience in a product or producer capacity.
GBH is an equal opportunity employer. The community and audience we serve is diverse, and we wish to foster that diversity in our workplace. Toward that end, GBH does not discriminate against individuals in hiring, employment or promotion on the basis of race, religion, color, sex/gender, gender identity and gender expression, age, marital status, national origin, sexual orientation, citizenship, handicap or disability, veteran or military status, political belief, pregnancy, genetic information or any other characteristic protected by law.