Lead Generation Specialist
- $50 to $65 Hourly
- Full-Time
Work you'll do/Responsibilities:
- Design and implement effective online sales funnels and campaigns from awareness to conversion stages.
- Conduct Full Customer Journey Analysis using marketing attribution tools to identify patterns leading to high-quality leads and evaluate the effectiveness of various marketing channels and content.
- Create and utilize effective Lead Magnets such as free checklists, eBooks, or courses to capture email addresses and facilitate follow-ups.
- Sort and prioritize leads based on their quality and potential value, using insights from marketing attribution.
- Develop LinkedIn Marketing strategies, creating top-notch content for campaigns and networking to secure strong leads.
- Create Personalized Offers tailored to the demographics and preferences of leads to maximize conversion rates.
- Conduct Lead Validation and Classification, effectively sorting and categorizing leads from various sources including website, LinkedIn, and vendor purchases, and grouping them based on specific interests, demographics, and engagement levels.
- Optimize quiz funnels, lead conversion strategies, and write high-response follow-up emails.
- Work closely with the sales team to ensure smooth transition of qualified warm leads.
- Stay updated with digital marketing trends and lead acquisition strategies.
What qualifications you need:
- Proven experience in online lead acquisition, digital marketing, and LinkedIn marketing.
- Proficient in using marketing attribution tools for customer journey analysis.
- Demonstrated ability in creating and managing lead magnets.
- Experience in lead validation, classification, and prioritization.
- Strong skills in personalized offer creation and marketing strategy development.
- Background in the B2B IT services space is preferred.
- Excellent analytical, communication, and project management skills.
- Ability to work independently in a remote setting.
What will give you an edge:
- Hands on experience designing and executing quiz funnels and webinar fulls.
- Past experience within the IT services industry
- Expertise in designing B2B marketing strategies
- Impeccable written and verbal communication skills in English
- Passionate, Energetic, Enthusiastic.
- Self-Driven, Motivated, Professional, Positive Minded
- Sharp, articulate, and energetic with a CAN-DO attitude
Location Preference:
100% remote role.
Remote / Anywhere in US
With over 18 years of successful IT experience, GBSI is headquartered in Moline, Illinois & has clients and consultants working across the United States, Canada, India & Europe. We help some of the world's top organizations in manufacturing, automotive, software & IT and pharmaceutical domains in implementing software solutions, ensuring IT quality assurance, develop high quality custom applications & AMS support services. GBSI is a certified SAP partner & featured in multiple top publications including CNBC, Fox News, Digital Journal & MarketWatch.
ERP Consultants, Developers, Software Engineers and QA experts, we invite you to join our teams & create the best version of you. As IT experts, our teams are committed to developing & delivering highest quality services in:
- Technology Consulting
- Digital Strategy & IT Modernization
- Implementing Global IT Solutions
- Next Gen Developments & AMS Support Services
At GBSI, we believe that when technology is simplified, ideas come to life. Hence we are on a mission to deliver the best quality experts.
We are Genius Business Solutions - our clients describe us as a team of passionate IT experts who take full ownership in delivering innovative technology solutions. At GBSI, we exist to simplify technology so that businesses can innovate faster & accelerate growth. With over 18 years of successful IT experience, GBSI is headquartered in Moline, Illinois & has clients and consultants working across the United States, Canada, India & Europe. We help some of the world's top organizations in manufacturing, automotive, software & IT and pharmaceutical domains in implementing software solutions, ensuring IT quality assurance, develop high quality custom applications & AMS support services. GBSI is a certified SAP partner & featured in multiple top publications including CNBC, Fox News, Digital Journal & MarketWatch. ERP Consultants, Developers, Software Engineers and QA experts, we invite you to join our teams & create the best version of you. As IT experts, our teams are committed to developing & delivering highest quality services in: - Technology Consulting - Digital Strategy & IT Modernization - Implementing Global IT Solutions - Next Gen Developments & AMS Support Services
Address
Genius Business Solutions Inc.
Long Island, NYIndustry
Business
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