Sales Copywriter

Position Description:

If you have a passion for wellness and call the vibrant Tampa/Clearwater area home (or are excited about the possibility of relocating), an incredible opportunity awaits you. Join us at one of the nation's fastest-growing online fitness and nutrition brands, where we're on a mission to inspire and empower others to lead healthier lives. We're in search of a talented Sales Copywriter to join our team and contribute to our continued expansion during this exciting phase of growth. In this role, you'll immerse yourself in a dynamic, fast-paced environment, where every day brings new challenges and opportunities for creativity. As our Sales Copywriter, you'll play a pivotal role in crafting compelling marketing materials, captivating product descriptions, engaging social media content, and impactful email campaigns. We're seeking someone who thrives on innovation and can effortlessly pivot to meet evolving messaging needs. In addition to flexing your creative muscles, you'll collaborate closely with our marketing team to analyze data and refine our approach, ensuring that our messaging resonates with our audience and drives results. This role offers competitive compensation, a supportive team environment, and the chance to be part of an extraordinary journey as we soar to new heights. If you're ready to embark on this adventure with us, we can't wait to hear from you.

Essential Functions:

• Continuously craft compelling marketing copy that embodies the unmistakable voice of the FASTer Way brand, driving enthusiasm and engagement around our unparalleled products and services
• Stay at the forefront of industry trends and brand direction, ensuring our messaging remains fresh, relevant, and irresistible to our target audience
• Collaborate seamlessly with our marketing and design teams, translating objectives into visually stunning projects that resonate with our audience and drive sales
• Partner closely with Project Coordinators to dissect project briefs, extracting key insights and requirements to provide an informed your strategic approach
• Collaborate with designers, specialists, and other experts to execute high-impact marketing initiatives, from captivating email campaigns to irresistible landing pages
• Leverage your SEO prowess to develop a winning keyword strategy, amplifying our online presence and driving a surge of traffic to our digital platforms
• Craft meticulously structured drafts that compel action and drive results, refining your work until it shines with perfection
• Serve as the gatekeeper of quality, meticulously editing and refining copy to ensure it meets our exacting standards before publication
• Seek out and address client needs and content gaps, proactively recommending fresh topics and angles to keep our audience engaged and eager for more
• Maintain unwavering consistency across all brand touchpoints, from style and tone to imagery and beyond, ensuring a cohesive and unforgettable brand experience
• Unleash your sales savvy to develop captivating copy for our website, email marketing campaigns, and social media efforts, driving conversions and fueling our growth

• Other duties as assigned

QUALIFICATIONS:

• BS in Marketing, English, Journalism or a related field (waived depending on years experience)
• Demonstrated work experience as a Content Writer, Sales Copywriter or similar role
• Demonstrated ability with Content Management Systems
• Solid knowledge and application of online content strategy
• Proven ability to publish articles and social copy via a portfolio
• Demonstrated experience conducting research using multiple sources
• Proven familiarity with web publications
• Demonstrated collaborative, organizational, and operational skills with a proven ability to handle multiple tasks and projects
• Goal and deadline oriented
• Excellent verbal and written communication skills