Social Media / Marketing Specialist

American International Industries

Los Angeles, CA

Expired: 28 days ago Applications are no longer accepted.

$65,000 to $70,000 Yearly
Vision , Medical , Dental
Full-Time

Job Description

Los Angeles-based international beauty manufacturer/distributor is looking for a Social Media/Marketing Specialist to develop and oversee the social media marketing strategies and to manage the social media identities of two of our nail brands. You must be adept at crafting compelling content plans/calendars and generating the creative to support your vision. You should feel passionate about beauty and be an enthusiast when it comes to nail art and nail products.

Responsibilities

Develop compelling social media channel plans and campaigns that support brand marketing initiatives, new product launches and retailer support.
Plan out and create original content that will increase KPIs such as reach, impressions, views and engagement rate which will ultimately increase revenue.
Coordinate with influencers and content creators to generate brand awareness and create excitement for new product launches, activations, and PR events.
Analyze and interpret campaign and content performance to inform optimizations and share those learnings/insights with marketing and cross-functional teams.
Research competitive and social media beauty trends and inform broader marketing team regarding potential opportunities.

Qualifications

3 to 5 years of experience in social media marketing, either at an agency or in-house.
Experience in all major platforms: TikTok, Facebook, Instagram, Twitter, LinkedIn, Pinterest.
Experience in analytics tools such as: Dash Hudson, Hootsuite or Sprout Social.
Experience in influencer or content creator platforms such as: Tagger, Lefty or Perpetua/cobrand.
A big plus if you have a background in graphic design, photo editing or video editing.
Strong verbal and written communication skills.
A bachelor’s (or equivalent) degree in marketing

Please send your resume for consideration. Our health insurance benefits include medical, dental, & vision, paid time off, holiday pay, supplemental and voluntary life insurance, and a retirement plan.

Job Type: On-site, no hybrid option.

Job Type: Full-time

Pay: $65,000.00 - $70,000.00 per year

Company Description

American International Industries is the leading manufacturer and distributor of innovative, quality beauty and skin care products for men and women. With fifty-plus years of industry experience, we understand what it takes to be successful in the competitive and ever-changing world of beauty.

Headquartered in Los Angeles, California, we are at the heart of beauty and fashion. Our continued access to the latest trends has given way to fresh and innovative products. Our corporate headquarters occupy approximately 250,000 square feet and are comprised of executive and administrative offices, warehousing and on-site manufacturing and distribution facilities.

Our product lines include Andrea, Ardell, Body Drench, Checi, China Glaze, Clean + Easy, Clubman, EzFlow, Fright Night, Gena, GiGi, ibd, 'N Rage, ProLinc, SuperNail, Surgi-Care, Tres Flores, and Youthair to name a few. With over 60 brands, our niche products reach all segments of retail, beauty-supply, grocery, boutique and specialty markets in over 180 countries and is sold exclusively through distributors and wholesalers.

American International Industries is committed to creating innovative, market-driven products, providing both the consumer and the beauty professional quality and value.

Each of our product lines possesses considerable brand equity and a distinct heritage. Our commitment to quality, value and innovation has led to highly visible, category-leading brands, placing American International Industries at the forefront of the beauty and personal care industries.

Why Work Here?

Leading manufacturer/distributor of beauty & CPG with an excellent opportunity to learn, grow, & thrive in an entrepreneurial setting!

American International Industries is the leading manufacturer and distributor of innovative, quality beauty and skin care products for men and women. With fifty-plus years of industry experience, we understand what it takes to be successful in the competitive and ever-changing world of beauty. Headquartered in Los Angeles, California, we are at the heart of beauty and fashion. Our continued access to the latest trends has given way to fresh and innovative products. Our corporate headquarters occupy approximately 250,000 square feet and are comprised of executive and administrative offices, warehousing and on-site manufacturing and distribution facilities. Our product lines include Andrea, Ardell, Body Drench, Checi, China Glaze, Clean + Easy, Clubman, EzFlow, Fright Night, Gena, GiGi, ibd, 'N Rage, ProLinc, SuperNail, Surgi-Care, Tres Flores, and Youthair to name a few. With over 60 brands, our niche products reach all segments of retail, beauty-supply, grocery, boutique and specialty markets in over 180 countries and is sold exclusively through distributors and wholesalers. American International Industries is committed to creating innovative, market-driven products, providing both the consumer and the beauty professional quality and value. Each of our product lines possesses considerable brand equity and a distinct heritage. Our commitment to quality, value and innovation has led to highly visible, category-leading brands, placing American International Industries at the forefront of the beauty and personal care industries.