Public Relations & Marketing Manager

PUBLIC RELATIONS & MARKETING MANAGER

Orlando Shakes

Starting at $17.30/Hour

Full-time

Orlando Shakes in partnership with UCF, Central Florida’s leading professional regional theater company, is searching for a full-time Public Relations & Marketing Manager to join its in-house publicity team.

Under the direction of the Director of Public Relations & Marketing, the selected candidate will be responsible for managing Orlando Shakes’ social media, daily and weekly e-news (promotional eblasts) bulletins, image, creative and written content for promotional materials, and in-house video and photography.

The Public Relations & Marketing Manager will also assist with media relations, event management, community relations, and external events.

Responsibilities:

Content Creation and Distribution

• Drafts, edits, and distributes content, including articles, press releases, newsletters and social media posts, web content and marketing copy.

• Coordinate with Orlando Shakes’ leaders, colleagues, show directors and stage managers, actors, and creative teams to gather information and stories that highlight Orlando Shakes’ achievements and initiatives.

• Proactively write, design, and distribute/post social media, email and web posts about Orlando Shakes news, events, and people.

• Develop and edit content for print publications, e.g. annual view book, and show and event programs.

• Create images / designs for use on social media and web platforms via Canva, Adobe, or other design platforms.

Photography and Videography

• Take photographs and videos for use on Orlando Shakes’ website and social media platforms.

• Film and post archival video footage of respective Orlando Shakes’ shows.

• Assist with video editing, when applicable.

• Assists in photography and videography of events and activities; provide photo and video support during respective internal and external events, e.g. Opening Nights, Gala, cabaret concerts, off-site events, etc.

Media Relations

• Monitor media coverage and social media engagement and compile analytics and reports to gauge the effectiveness of communication strategies.

• Assist in responding to media inquiries.

• Prepares staff / leadership / creative teams / actors for media opportunities.

• Assist in planning and implementing media day events.

• Represent Orlando Shakes at various media outlets for interviews and publicity opportunities.

And other duties as assigned by the Director of Public Relations and Marketing and/or Managing Director.

Required Qualifications

• Strong computer skills with proficiency in Google Suite, Canva, media and social media monitoring platforms, content management platforms with the ability to learn new computer programs and software systems.

• Demonstrated excellence in writing, editing, and content creation across various formats (press releases, web articles, social media posts, etc.)

• Strong organizational skills with the ability to manage multiple projects and deadlines effectively.

• Excellent interpersonal and communication skills, capable of working collaboratively with diverse groups including Board members, onsite colleagues, and external partners.

• Ability to work independently, as well as part of a team, with a high level of initiative and self-motivation.

• Demonstrated commitment to and understanding of diversity, equity, inclusion, and belonging.

• Thorough knowledge of appropriate editorial style, e.g. AP style and publication guidelines.

• Ability to meet tight deadlines and work well under pressure.

• Strong verbal and written communications skills.

• Interpersonal skills and ability to work in an agile, fast-paced environment required.

• Willingness and understanding to work flexible hours as needed.

• Ability to manage a variety of projects and requests quickly and efficiently. Able to multi-task projects concurrently, while maintaining quality.

Education / Training

• Bachelor’s degree in Communications, Journalism, Public Relations, Sport Management, or a related field and/or equivalent experience / training.

• Minimum of 1-3 years of experience in a communications, public relations, or marketing role.

Preferred Qualifications

• Experience generating content for a media outlet as a journalist; or as a public relations/communications professional producing content for an organization, business, nonprofit, or clients.

• Familiarity with the art, culture, and/or entertainment (e.g. live events, professional or intercollegiate athletics, theme parks, etc.) environment.

• Ability to capture photos and video

Additional notes:

• This position is for a full-time, exempt “Public Relations & Marketing Manager” on-site at Orlando Shakes’ Lowndes Shakespeare Center in Loch Haven Park.

• The ideal candidate must be detail-oriented, a team player, and has the ability to work on multiple projects in a fast-paced, high-pressure environment.

• Ability to take feedback from multiple sources and translate that into meaningful improvements.

• Reports to the Director of Public Relations & Marketing

• Works alongside communications and marketing colleagues and consultants, photographers, web designers, and graphic design consultants, Box Office, audience development, community relations, and Development colleagues.

Benefits

• 403(b)

• Health Insurance

• Dental Insurance

• Vision Plan

• Paid time off

Schedule:

• Monday through Friday, with some weekends and some nights

When applying, please include a cover letter and resume (required) and link / attachment to your portfolio of work (optional). To apply (link). No phone calls, please.