Product Marketing Manager (sales enablement)
- Contractor
Our client is looking for a Product Marketing Manager is responsible for crafting and executing the go-to-market strategy for all products across the client's toolset. Serious collaboration will be the key to success for this role. We run our organization like a well-oiled agile team, where the top priority items are easily identifiable and everyone on the team rallies around those deliverables, and each other, on a regular basis. We are comprised of end-to-end marketing teams: field marketing, online marketing, interactive, product marketing, and data analysts.
Work Location: Remote - anywhere in US
Duration: 6 months with potential for extension/conversion depending on your performance
Pay Range: $68/hr to $78/hr
Responsibilities:
- Your role will be to develop messaging and enablement for new pricing launches, implement customer communications, and launch enablement programs
- This will require you to be extremely detail-oriented, analytical, and comfortable with presenting work to executives and stakeholders as you will partner closely with Analytics, Operations, and Sales, with exposure to Marketing leadership
- You’ll be responsible for leading our customer communications program across a number of cross-functional teams at client's office and ensuring a seamless customer experience throughout all milestones
- You have been responsible for creating, driving, and managing go-to-market plans across a variety of owned channels channels
- You're a passionate, self-starter with a no-bullshit, can-do attitude
- You're eager to jump in to get things done and don't get flustered in a fast-paced and often changing environment
- You have 6-8+ years of B2B product marketing experience, ideally at a SaaS company
- Have an aptitude for understanding and ramping on new technologies
- Set comprehensive strategies for customer segmentation and pricing communications
- Apply your strong customer-centric focus to all content and programs
- Partner with sales leadership and enablement to craft high-touch and low-touch enablement programs
- Establish enablement calendar, enablement materials, and distribution plan to support sales and partner channels at each stage of the launch cycle
- Create high-quality assets for use by field teams, and channel partners. This can take the form of blogs, webinars, website content, community posts, and more
- Team player who is comfortable in content sparring sessions
- Distill complex processes and sets of information into clear written communications
- Detail-oriented and comfortable with creating excel reports and pivot tables
- Nice to have: Prior experience with pricing rollouts and/or GTM for complex feature launches
Thank you!
FocusKPI Hiring Team
Founded in 2010, FocusKPI, Inc. (FocusKPI) is a data science and technology firm specializing in predictive analytics practice and methodologies. FocusKPI is a US company headquartered in Silicon Valley, California, with an East Coast office in Boston, Massachusetts.
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FocusKPI Inc.
San Francisco, CAIndustry
Business
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