Marketing Specialist (MarTech)

Building a better world!  That’s what we do here at CCA Global Partners.  We bring family-owned businesses across North America together to make them stronger independent competitors, keeping that American Dream alive!  With a focus on people, communities, and independence we’re working together to make an impact on main street business across the continent…care to join us???  CCA is an employer like none other, with a hybrid work schedule, flexible time off, and benefits focused on the needs of our employees and their families.  Join our passionate team today and unlock YOUR future!

We are seeking a Marketing Specialist who is a pivotal figure in maintaining and managing our member websites. This role is crucial for producing and optimizing webpages across both national and individual location websites, adhering to SEO best practices, and overseeing content management to ensure the content displayed on the websites is up-to-date and accurate. Additionally, the Marketing Specialist is responsible for managing our custom CMS platform, which involves ensuring its functionality and adaptability to meet our digital needs. This includes managing support tickets related to website bugs, setup processes, and timely information updates necessary for website launches and closures. The role involves collaborating with development partners to address backend issues and push for technical enhancements, ensuring optimal website functionality. The Marketing Specialist must work effectively within cross-functional teams and maintain strong communication with retail flooring group members to facilitate successful digital operations.

In addition to great benefits, a fabulous work environment and a super-collaborative, friendly team, CCA Global Partners offers a hybrid work schedule with opportunity to work remotely Mondays and Fridays and in-office Tuesdays through Thursdays.

Our Marketing Specialist will:

• Complete the SEO and Martech deliverables for the member program teams and ensure that all deliverables are completed on time and to a high standard.
   
• Triage and manage tickets for national and member bugs and enhancements, working with the development team to prioritize and resolve tickets. Conduct QA testing and follow-up to ensure that all issues are resolved and closed out.

 

• Use data and analytics to measure, track, and quantify the effectiveness of digital strategies. Identify opportunities to improve digital performance using insights from Analytics, Hotjar, and SEO reports and trends.

 

• Collaborate with account, content, brand, analytics, and social teams to develop and implement digital strategies for members.

Do our requirements match YOUR background?

• Bachelor’s degree in communications, marketing or computer science with 3-5 years of experience in marketing or web production.

 

• Experience with CMS platforms, Google Analytics, and HTML is required.

 

• Knowledge of Search Engine Optimization (SEO) tactics is essential.

 

• Must be skilled in discussing broad or complex concepts and simplifying them into clear, concise, strategic messaging for easy consumption by target audience across various formats and channels.

How we take care of YOU:

• We were recognized as one of New Hampshire’s Best Companies to Work For in 2002, 2004, 2013, 2014, 2015, 2016, 2019, 2020, 2021, 2022 and we made it into the Hall of Fame in 2017, 2018 and 2023!
• We provide YOU the ability to collaborate with a passionate group of leaders, peers, and amazing Members!
• We recognize YOU for your accomplishments and contributions through development, growth, and compensation!
• We care about you AND your family.  We want to make your life better and easier.  Our benefits exist so you are well taken care of, and we support you and your loved ones through life’s various stages and situations.

What’s so special about us?
CCA Global Partners remarkable cooperative business model empowers thousands of entrepreneurs to succeed in a marketplace that is impacted by widespread consolidation. Our mission is to empower entrepreneurs and independent business owners by providing them the scale, resources and innovation that create sustainability, growth, and effective competition in today’s evolving marketplace.

Thriving on our core values and approaching success with the CCA Way.
Proud to be an Equal Opportunity Employer.
#LI-HYBRID #ZR
 

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WE ARE ON A MISSION
At CCA Global Partners, ensuring independent, family-owned businesses succeed is our mission. With corporate giants spending big media dollars and negotiating big discounts, it is difficult for any local family business to compete and succeed. Through innovation, passion, and perseverance, CCA Global Partners® generates the scale that makes it possible for a family-owned, independent business to do more than merely survive; we make it possible for that business to compete and thrive.

WE HELP FAMILY-OWNED BUSINESSES WIN, TOGETHER
At CCA Global, we connect independent, family business owners through our networks to provide the scale, resources, and innovation that create sustainability, growth, and effective competition in today's evolving marketplace.

We are organized as a cooperative, a shared ownership business model, that creates the scale needed to provide innovative products, systems, and services that give family businesses a competitive edge without sacrificing their independent identities. Today, CCA is one of the largest privately held cooperatives in the United States.

The superior benefits that CCA Global delivers include:
- Lower buying & operating costs
- Powerful & fully supported tech solutions
- Expert marketing programs
- National advertising & PR support
- Exclusive profitability tools
- Award winning training programs

BUILDING A BETTER WORLD
Because we are organized as a cooperative and are owned by, and operated for, the benefit of the people at the heart of the organization rather than outside investors, we can focus on helping our members succeed. CCA’s businesses have proven the success of the cooperative model.

Today, more than 4,000 member businesses, 20,000 childcare centers and another 1 million independent businesses in North America benefit from CCA Global’s business leadership through its 14 different affiliate companies.