SRP is one of the largest public power and water utilities in the U.S. providing electricity to approximately one million customers in the greater metropolitan Phoenix area. Since its founding in 1903, SRP has fostered a culture of stewardship and customer service consistently ranking as an industry leader in customer service according to J.D. Power. SRP continues to adapt to its changing business environment by seeking innovative ways to reimagine utility service and the provision of critical resources essential to the life and economy of Arizona.

Job Brief

Reporting to the Director of Integrated Communication, the Lead Copywriter will direct a team of English and Spanish copywriters in the creation of short- and long-form copy for distribution across multiple marketing and communication channels included, but not limited to, print, television, radio, email, web and social media.

This work requires a creative, conceptual, and strategic writer who is experienced and confident both writing and leading the creation of concise, engaging copy about a wide variety of topics including electricity, water management and conservation, safety, engineering, energy efficiency, community outreach and events.

In addition to possessing top-shelf verbal skills, a growth mindset and a visionary outlook, the right candidate has a proven track record of delivering on multiple projects in a fast-moving and complex environment, excellent organizational and management skills, and the ability to mentor, motivate, and oversee colleagues and direct reports.

Job Responsibilities
 

• Provides leadership for team of 2-6 staff and freelance copywriters and take an active role in developing staff to remain continuously relevant in the industry - including employee training and mentorship, employee engagement, and performance management.
• Set the strategic direction and manage budget for a team of copywriters in a complex, fast-moving environment with rapidly evolving and changing priorities.
• Lead and participate in cross-functional teams spanning creative, communications, marketing and research groups in the development of engaging and memorable concepts, copy and end-to-end marketing collateral aimed at prospects, customers and influencers. While aligning with our brand essence and voice, the Lead Copywriter pushes the boundaries of creative excellence, ensuring the highest quality storytelling across various mediums targeting internal and external audiences.
• Carefully review department work for grammar, spelling, punctuation, proper syntax and semantics of own copy and copy generated by others.
• Collaborate with creative partners to develop clear and compelling conceptual solutions-based on a deep understanding of our products, services and target audience-that drive business success.
• Participate actively in brainstorming sessions and creative development efforts to drive strong conceptual solutions.
• Work with other creative leads to make decisions affecting direction-rejecting some ideas and moving forward with others - ultimately setting professional creative standards for the entire team.
• Build relationships with stakeholders and promote awareness and collaboration between Marketing, Analytics, Creative Services, Vehicle Delivery and Customer Experience teams.
• Assist the project team overall in solving difficult challenges and overcoming obstacles, and proactively identify and resolve team issues before they surface.
• Articulate and defend strategic thinking and creative direction, to audiences of varying levels, size, and backgrounds, including to team members or senior leadership teams.
• Lead creative process integration and collaboration between multiple teams.
• On-board new in-house writers and freelancers.
• Other duties as assigned.

Education

Completion of a Bachelor's Degree from an accredited institution that prepares the employee for the assignment.

Experience

Prefer Bachelor's degree in communications, journalism, English, or advertising or combination of education and creative writing experience; along with 5 years minimum professional experience in the field, with demonstrated progressive responsibility.

Additional Information

• Demonstrated exceptional written and verbal communication skills, including the ability to: write clearly, succinctly and correctly; write convincingly in an engaging and expressive manner; avoid unnecessary use of jargon or complicated language and; write in a well-structured and logical way.
• Proven ability to take initiative and use expertise in combination with strategic perspective to inspire others and produce workable solutions to complex problems.
• Demonstrated ability to establish clear priorities, smart sequencing/timing while balancing near-term and longer-term goals/needs and to monitor results adjusting tactics as necessary.
• Strong team leadership and development skills with the demonstrated ability to lead a team with high volume of work of high complexity, and to allocate resources effectively.

Requisition Details

Requisition ID: 15097

Hybrid Workplace

SRP currently offers a hybrid workplace, which allows employees whose jobs can be performed remotely, and who have sufficient technical capability, to telework up to three days per week. Although teleworking is available, all employees must live and work in Arizona. We are taking steps to protect the health and well-being of all team members, and by following a number of health and safety protocols, to reduce the risk of the coronavirus (COVID-19).

Equal Opportunity Employer Statement

Salt River Project (SRP) recognizes diversity and inclusion as key drivers of innovation and growth, and seeks to attract a diverse employee base that reflects our community. We are committed to equal employment opportunity regardless of race, color, religion, sex (including pregnancy), gender identity, sexual orientation, national origin, age, disability, genetic information, military status or any other protected status under applicable federal, state or local law. Ultimately, SRP aspires to fully apply the power of diversity and inclusion to build a more equitable and sustainable future for our customers, employees and community.

Drug/Alcohol Policy Statement

In order to promote the safety and well-being of our employees, customers and the communities we serve, SRP is committed to maintaining a drug/alcohol free work environment. Although marijuana may now be legal in Arizona, except as otherwise specified under Arizona law, SRP considers it to be an illegal drug for the purpose of our drug/alcohol policy because marijuana remains illegal at the federal level. Any candidate found to be impaired during the hiring process or who has the presence of an illegal drug or unauthorized substance in their system during the pre-employment drug/alcohol test may be disqualified from further consideration in the hiring process.

All candidates must be legally authorized to work in the United States.
Currently, SRP does not sponsor H1B visas.

Why Work at SRP

SRP's success is rooted in our employees' happiness, health and safety. That's why we offer a comprehensive benefits package to meet the needs of our employees and enhance their well-being. In addition to competitive pay and performance incentives, eligible employees can take advantage of the following benefits:

• 401(k) plan with employer matching
• Retirement pension
• Paid vacation
• Parental leave
• Holiday pay
• Sick leave
• Medical, vision, dental and life insurance
• Wellness programs
• Pre-tax benefits
• Short and long-term disability plans
• Tuition assistance

Nearest Major Market: Phoenix